Vendors Join

2013 Economic Survey

1. How long have you owned your facility?

a. Less than 2 years (12%)

b. Two to five years (10%)

c. Six to ten years (22%)

d. Over ten years (55%)

2. Which option best describes your facility's Gross Revenue in the last year?

a. Increased more than 10% (24%)

b. Increased 5%-10% (41%)

c. Stayed about the same (21%)

d. Decreased 5% - 10% (8%)

e. Decreased more than 10%. (6%)

3. Which best describes your use of rent concessions in the past year?

a. I use them for new rentals only (50%)

b. I use them for new and existing tenants (12%)

c. I don't need to offer rent concessions (38%)

4. Select the option which best describes your rental traffic so far in 2013, compared to 2011 and 2012.

a. Significantly higher (20%)

b. Somewhat higher (45%)

c. About the same (23%)

d. Somewhat lower (12%)

5. Select the advertising strategies (if any) you plan to use more of in 2013 and beyond:

a. Print Advertising (newspapers, magazines, etc.) (4%)

b. Online Directories (SelfStorage.com, etc.) (22%)

c. Social Networking Sites (Facebook, LinkedIn, etc.) (21%)

d. Pay Per Click (Google, Yahoo, etc.) (16%)

e. Yellow Pages (11%)

f. Radio (2%)

g. TV (1%)

h. Outdoor (Billboards, Bench Ads, etc.) (4%)

i. Direct Mail (5%)

j. Other (14%)

6. Select the advertising strategies (if any) you plan to use less of in 2013 and beyond:

a. Print Advertising (newspapers, magazines, etc.) (16%)

b. Online Directories (SelfStorage.com, etc.) (4%)

c. Social Networking Sites (Facebook, LinkedIn, etc.) (5%)

d. Pay Per Click (Google, Yahoo, etc.) (5%)

e. Yellow Pages (31%)

f. Radio (11%)

g. TV (9%)

h. Outdoor (Billboards, Bench Ads, etc.) (9%)

i. Direct Mail (5%)

j. Other (6%)

7. In your estimation, how has the value of your self storage property changed from 2011 and 2012?

a. Increased Significantly (19%)

b. Increased Moderately (40%)

c. Stayed About the Same (29%)

d. Decreased Moderately (6%)

e. Decreased Significantly (5%)

8. What choice best describes your use of and the availability of financing for your facility?

a. I have no financing or a very low LTV so it is not an issue (31%)

b. I have long term financing in place (18%)

c. I purchased/refinanced in the last few years and found the available funds relatively easily. (31%)

d. I purchased/refinanced in the last two years and had difficulty finding available funds. (6%)

e. I am very concerned about an upcoming loan maturity or the availability of future financing for my facility (6%)

f. None of the above (6%)

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